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Filip Valenta

Digital presence · Websites, search & advertising

Filip Valenta

Filip brings together website design, online advertising and analytics. He helps businesses get found through search engines and AI tools, and reaches customers through campaigns on Google, Facebook, Instagram and TikTok. His focus is on online marketing that delivers measurable results.

Filip focuses on online marketing that delivers business results. He helps companies create and develop an online presence that reflects their brand, is easy for customers to use and guides them towards an enquiry, booking or purchase.

He designs and builds websites, covering their structure, content and search engine optimisation (SEO). He also works with GEO: adapting content so that AI tools can recommend a business. He always considers the technical solution from the customer's perspective: what they are looking for, how they navigate the site and what helps them decide.

He plans and manages advertising campaigns on Google, Seznam, Facebook, Instagram and TikTok. Depending on the company's goals, he combines performance advertising, brand building and remarketing: reaching people who have already visited the website.

He regularly evaluates campaign performance and adjusts targeting, budgets and messaging accordingly. Through web analytics and conversion tracking, he shows businesses where their customers come from, what leads them to order and where there is room to improve.

His experience spans restaurants, hotels, services, education and e-commerce. He approaches each project according to its specific needs, finding a way for the website, content and advertising to work together.

Outside work, he enjoys travelling and exploring local food and history. He is interested in technology and likes putting new tools straight into practice. He speaks Czech and English.

Areas of expertise

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